Privacy Policy
How Tactical Advertising & Networks collects, uses and protects your personal information.
This Privacy Policy explains how Tactical Advertising & Networks (“TAN”, “we”, “us”, “our”) collects, uses, stores and protects personal information when you visit our website or purchase our services.
By using our website or placing an order, you acknowledge that your personal data will be processed as described in this policy.
1. Who We Are
Tactical Advertising & Networks (TAN) is a UK-based content service, operating online through our website and WooCommerce store. For any privacy questions, please use our Contact Us page.
2. Information We Collect
We may collect the following categories of personal information:
| Category | Examples |
|---|---|
| Order & account details | Name, email address, billing address, order history, account login details |
| Brief & business information | Business name, industry, target audience, tone of voice, services, goals — as supplied in your post-purchase questionnaire |
| Payment information | Processed securely by our payment provider; we do not store full card details |
| Communications | Emails, contact form submissions, and any correspondence with our team |
| Technical data | IP address, browser type, device information, pages visited, collected via cookies and analytics |
3. How We Use Your Information
- To process and fulfil your order
- To create bespoke content based on your brief
- To send order confirmations, updates and delivery emails
- To respond to enquiries submitted via our contact form
- To manage your account on our website
- To improve our website, products and services
- To comply with legal and accounting obligations
- To send you relevant offers or updates, where you have agreed to receive them
4. Legal Basis for Processing
We rely on the following legal bases under UK GDPR:
- Contract: processing necessary to fulfil your order and deliver our services
- Legitimate interests: improving our services, preventing fraud, and general business operations
- Consent: where you have opted in to marketing communications
- Legal obligation: where we must retain records for tax, accounting or legal purposes
5. Confidentiality of Business Information
We understand that business briefs may contain sensitive or confidential information, particularly for clients who require discretion. We treat this information as confidential and only use it internally to produce your content. We do not publish, share or disclose your business details or identity without your permission, except where required by law.
6. Sharing Your Information
We do not sell your personal information. We may share limited data with:
- Payment processors, to securely handle transactions
- Website hosting and email service providers, to operate our site and communications
- Professional advisors (e.g. accountants), where necessary for legal or financial purposes
- Authorities, where required by law or to protect our legal rights
Any third parties we work with are required to handle your data securely and only for the purposes we specify.
7. Cookies
Our website may use cookies and similar technologies to operate correctly, remember your preferences, and understand how visitors use our site. You can control or disable cookies through your browser settings, though this may affect certain website functions.
8. Data Retention
We retain personal information for as long as necessary to fulfil the purposes described in this policy, including any legal, accounting or reporting requirements. Order and financial records may be kept for a period required by UK tax law.
9. Data Security
We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, misuse or alteration. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
10. Your Rights
Under UK GDPR, you have the right to:
- Request access to the personal data we hold about you
- Request correction of inaccurate or incomplete data
- Request deletion of your data, where applicable
- Object to or restrict certain processing
- Request a copy of your data in a portable format
- Withdraw consent at any time where processing is based on consent
To exercise any of these rights, please contact us via our Contact Us page. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe your data has been mishandled.
11. Children's Privacy
Our services are intended for business use and are not directed at children. We do not knowingly collect personal information from individuals under the age of 18.
12. International Transfers
Where any of our service providers are located outside the UK, we take steps to ensure your data is protected to a standard consistent with UK data protection law.
13. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The version published on this page at the time of your visit or order will apply.
14. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please get in touch via our Contact Us page.